Manchester is the second-biggest UK property market and the indie agency scene has to compete with serious chain presence. From the new-build apartment churn in Salford Quays to the family-suburb traffic through Didsbury and Chorlton, we build the platform that pulls every channel into one inbox and keeps your follow-up moving.
Greater Manchester is genuinely several property markets pretending to be one. Premium family belt sits down through Didsbury, Chorlton and across to Altrincham. The apartment volume game is in Salford Quays, NOMA and the central core. Stockport, Bury and Bolton run their own mid-market suburb stock. The Northern Quarter and Ancoats are flat lettings on a fast turnover cycle.
Indies hold a lot of this market despite the chains. The price gap on premium suburbs goes higher than the chain-focused platforms can comfortably handle, which leaves indie offices running either oversized software they don't use, or spreadsheets and a Gmail thread that's 800 deep.
There needs to be a middle option that's actually built for this size of operation. So we built one.
An applicant in Chorlton DMs your Instagram about a flat. A vendor in Altrincham emails the office. A landlord with three units in Salford fires off a maintenance request to WhatsApp at 10pm. A tourist-turned-investor in town wants a viewing on a Sunday. None of these channels know about each other.
By Monday morning the negotiators are catching up on email, the second-follow-up to Friday's hot vendor never sends, and the Altrincham listing goes to the agency that did follow up. It's the volume that hurts you. Not bad sales, just lost leads.
Sales and lettings split cleanly. Filters that handle Northern Quarter flats and Altrincham family houses on the same site. Property pages, valuation and viewing forms, OG tags ready for social shares.
14 inbound sources. Critical when your Salford Quays lettings team lives in WhatsApp and Instagram, and your Didsbury sales team lives in Gmail. Same inbox, source bars, filter chips.
Vendor, applicant, landlord, viewing or maintenance, scored for urgency. Keeps a hot Altrincham valuation visible above a routine Salford apartment maintenance query that came in at the same minute.
Sequences fire from the agent's own Gmail or Outlook. Stops when the lead replies or books. The Chorlton applicant who went quiet Wednesday gets nudged Friday, automatically.
Two-way Google and Outlook sync. Useful when the Altrincham viewing slot runs over and Stockport needs to shift forward by 30 minutes without three phone calls.
Dashboard, property management, CMS, inbox, viewings, live chat, response stats, SEO, team settings. All run by non-technical staff, no developer involvement.
Custom builds typically start around £2,000 for a focused setup. 3 to 12 weeks from kickoff to your branded version going live. Fixed quote per project, no surprise hourly billing. The free 30-min audit gives you a rough budget before you commit to anything.
We're based in Halifax, an hour east on the M62. Whether you're central Manchester, the wider Greater Manchester area, across to Stockport or Bolton, or further into Cheshire, the platform deploys remotely and we can run kickoff in person if you prefer.
Yes. We're an hour east in Halifax and we cover the Manchester patch regularly. Didsbury family sales, Salford Quays apartment lettings, Altrincham premium market: the platform scopes to whichever slice you operate in.
Yes. The unified inbox, AI classifier and chase sequences sit on top of whatever CRM you already use. Your listings and applicant records stay put. Or we fully migrate as part of the build.
3 to 12 weeks from kickoff. Manchester is the second-biggest UK market by volume, so we usually scope a tighter early phase to get you live faster, then iterate. Most agencies are running classified enquiries within 4 to 6 weeks.
Book a free 30-min walkthrough. We'll show you the inbox, AI classifier, chase automation, and viewings module live. No commitment.
Book your 30-min call